ARAM
Branding
ARAM Cafe
Discover the taste of paradise at Aram, Toronto's newest Middle Eastern cafe. Inspired by the delicious beverages made throughout all Middle Eastern, Central Asian and South Asian countries. Aram cafe captures the essence of all cultural tastes and brings an oasis of pleasure right to your awaiting hands.
"An Oasis of Pleasure"
Aram is a concept for a high end cafe inspired by coffee shops such as Starbucks, Second Cup, etc. Aram focuses on collecting beverage from the diverse cultures from the east and presenting them to a multi-cultural city like Toronto. Aram comes from the Dari word for 'calm' which evokes the serene atmosphere the cafe is trying to capture and present.